Cigarettes increases in volume by 7% in 2013, rising to 50 billion sticks as current value sales decline by 4% to IRR50.5 trillion.
After the sudden rise in the average unit price of cigarettes in 2012, the average unit price of cigarettes declines in current terms by 11% during 2013.
Ultra low tar cigarettes posts the highest volume growth in 2013, rising by 61%.
Iranian Tobacco Company maintains its leading position in cigarettes in 2013 with a volume share of 57%, with British American Tobacco Pars in distant second position.
Strict legislation is unable to hinder growth in cigarettes due to inadequate enforcement.
Cigarettes is set to increase in volume at a CAGR of 3% over the forecast period